by Paul DiComo and Al Ballard | Apr 1, 2014 | Uncategorized
“Time keeps everything from happening all at once." – Henri Bergson If you’ve read our website or spoken with us about marketing you know that we’re absolutely rabid about the need for consistent outreach to consumers via any... by Paul DiComo and Al Ballard | Apr 1, 2014 | Uncategorized
The most successful brands regularly keep in touch and stay top of mind with their customers (end-users and channel partners) via blogs, newsletters and social media. With the advent of new Google search algorithms that reward content and consumer engagement, the... by Paul DiComo and Al Ballard | Feb 1, 2014 | Uncategorized
The word “algorithm” is the equivalent of Ambien – it puts most people right to sleep. So it is miraculous that we actually read the news about Google’s newest search engine algorithms and how they impact web site design and content. We promise... by Paul DiComo and Al Ballard | Dec 1, 2013 | Uncategorized
Imagine you are on a jumbo jet for a 15-1/2 hour flight from LA to Australia. Just after takeoff the pilot announces, “Ladies and Gentlemen, welcome to Budget Airways, the airline that doesn’t let little things like safety get in the way of low, low, low... by Paul DiComo and Al Ballard | Dec 1, 2013 | Uncategorized
It should be unnecessary to say it in this day and age but just for the record –Your website is the single most important weapon in your marketing arsenal. Don't believe it? When you're looking to make a major purchase where is the first place you...